Tag: <span>Argumentation</span>
Argumentation
Tu quoque fallacy- Appeal to hypocrisy (personal inconsistency)
Tu quoque (Latin for “you also”), or the appeal to hypocrisy, is a fallacy that intends to discredit the opponent’s argument by asserting the...
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Elaboration likelihood model
The elaboration likelihood model (acronymised as ELM) of persuasion is a dual process theory describing the change of attitudes. The ELM was developed by...
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