Joseph Goebbels principles of propaganda

„We enter the Reichstag to arm ourselves with democracy’s weapons. If democracy is foolish enough to give us free railway passes and salaries, that is its problem… We are coming neither as friends or neutrals. We come as enemies! As the wolf attacks the sheep, so come we.“ — Joseph Goebbels

„The people’s community must not be a mere phrase, but a revolutionary achievement following from the radical carrying out of the basic life needs of the working class. A ruthless battle against corruption! A war against exploitation, freedom for the workers! The elimination of all economic-capitalist influences on national policy. Maintaining a rotten economic system has nothing to do with nationalism, which is an affirmation of the Fatherland.“ — Joseph Goebbels

A lesser known fact is that Goebbels stratagems were “inspired” by Edward Bernays (who authored the book entitled “Propaganda” in 1928).

Bernays stated the following in his 1965 autobiography:

They were using my books as the basis for a destructive campaign against the Jews of Germany. This shocked me, but I knew any human activity can be used for social purposes or misused for antisocial ones.


Further References

Doob, L. W.. (1950). Goebbels’ Principles of Propaganda. Public Opinion Quarterly

Plain numerical DOI: 10.1086/266211
DOI URL
directSciHub download

Meyer, M., & Welch, D.. (2006). Propaganda and the German Cinema, 1933-1945. The History Teacher

Plain numerical DOI: 10.2307/493610
DOI URL
directSciHub download

Propaganda and mass persuasion: a historical encyclopedia, 1500 to the present. (2013). Choice Reviews Online

Plain numerical DOI: 10.5860/choice.41-2561
DOI URL
directSciHub download

Herf, J.. (2005). The “jewish War”: Goebbels and the antisemitic campaigns of the Nazi propaganda ministry. Holocaust and Genocide Studies

Plain numerical DOI: 10.1093/hgs/dci003
DOI URL
directSciHub download

Welch, D.. (1993). Manufacturing a consensus: Nazi propaganda and the building of a ‘national community’ (volksgemeinschaft). Contemporary European History

Plain numerical DOI: 10.1017/S096077730000028X
DOI URL
directSciHub download

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